behind the lens

MEET MELANIE 

Hi! My work is about helping brands and individuals discover their essence through visual storytelling, strategy and honest imagery — and then bringing it to life.

 I come from a strong photography background, combined with studies in Advertising and Public Relations, and years of working across different countries and cultures.

Over time, my work naturally evolved beyond visuals into a more strategic role, supporting brands with clarity, positioning and long-term growth. I’m currently based in Dubai, working with lifestyle, wellness and sport brands as a visual storyteller and growth partner.